
I was in Santa Fe recently and like every tragically hip, hungry tourist I went straight to the Ore House restaurant right on Santa Fe Plaza in the heart of downtown.
You heard me — right on the plaza; not some second-tier side street. No, not for this image-conscious tourist!
I even got a seat on the balcony. After all, I prayed very hard for that coveted lunch-time balcony spot while going up the stairs. And I'm here to tell you, prayer works!
After lunch, I walked outside with my camera and perambulated over to the Cathedral Basilica of Saint Francis of Assisi for a little spiritual renewal and some snapshots.
As I was leaving, I saw a motto or a creed above the entrance to the sanctuary. (I don't know, does the Catholic Church have mottos?)
Motto or creed, I really liked it.
It said "LOVE ONE ANOTHER CONSTANTLY" (see photo above, and P.S. below)
And then it struck me. What a great idea for a new religion!
It would be simplicity itself — the first one-line faith ever!
Henny Youngman came up with lots of one-liners, but never a one-line religion, I'm tellin' ya!
Just imagine... every follower of this new faith would be an instant expert on the founding principles, (Love one another constantly) all the theological intricacies, (Love one another constantly) and, unlike followers of every other religion out there, would have all the scriptures memorized the very moment he converted! (Love one another constantly)
I think we'll get at least a few people who have been trying to memorize the Bible all their lives but keep tripping up on the Old Testament begats. Who needs the aggravation?!?! It's well known that all the fancy mnemonics out there wither after the first ten begats.
Practicing this new religion will be a snap in this instant-gratification, gotta-have-it-now society we live in.
Somebody disses your wife? No problem!
Just dig deep into your scriptures, and you'll have your answer. There it is, right on page one: "Love one another constantly".
Amazing!
You're bored? Why not spend the time, you guessed it, "Loving one another constantly"?
Hate your boss? Don't like the President? You got it, Mr./Ms. New Convert — "Love one another constantly"! Not really all that bright? Relax, dude, this is really simple! All the answers to life's tough questions, right there on the tip of your tongue!
Can you imagine memorizing an entire hymnal the moment you opened it? You'd have pretty much the shortest hymn in all of organized religion, depending on how long you wanted to stretch out the words. "Looooooooooooooovvvvvvve... ooooonnnnne... anooooooooootherrrrrr... connnnnnnstantlyyyyyyy. (with gusto!)
And, oh, the sermons — one line, short and sweet!
Bring the kids - even they won't get bored!!! A lot of people go to church for the coffee and socializing. Why not get right to the refreshments?
As a matter of fact, it could even be the first drive-through religion. You would drive through, the priest would say "Love one another constantly", hand you the collection plate, and off you would go, spiritually refreshed and ready to go. Think of how many people you could minister to, and collect from, at just one location. It boggles the mind!
But wait, there's more!
I haven't even gotten to branding, co-branding and merchandising. There are shops in major airports selling merchandise with the "Life is Good " logo. I swear, every item in the store says one thing: "Life is Good".
Can you imagine the world-wide potential of "Love One Another Constantly" on t-shirts, coffee mugs, and even cologne? I would have to check with the St. Francis Catholic Church in Santa Fe — and their lawyers — about the cologne (and other, racier items, of course) before setting up the factory.
Anyway, as time goes on, like some religions, power structures and lots of crust may build up and obscure the founding principle. (Love one another constantly)
So, I'm going to get a jump on the inevitable and propose the first ecclesiastical accoutrement: "The Book of Uncommonly Short Prayer", with favorites like "Lord, please help me love my difficult in-laws, at least somewhat constantly!" (that's going to sound great with 500 people reading it in unison)
I'm hoping power struggles will be limited to parking space allocation for staff, but even those can be easily resolved with, well, I won't be repetitious.
(OK, I'll be repetitious. "Love one another constantly"!)
I'm open to suggestions for liturgy, (keep it short!) vestments (please, no velvet!) and incense vs. aromatherapy in the sanctuary and/or drive-through chapels, etc.
Now, let's talk about a name for this new religion.
It's so easy to say "I'm a Christian", or "I'm a Jew", when asked about your faith, but what do you say if somebody asks you about your new religious affiliation?
The Mormons have that great acronym, LDS. They actually say "Are you LDS? and "She's LDS, I'm pretty sure!"
This new religion would have to sound snappy and simple, just like the single line it is based on.
What about "LO-AC", or "L-AC"? (silent "O" here, granted, but seductively similar to "LAX", the coolest airport name, ever!)
"I'm LO-AC, thanks for asking" might get you puzzled looks and weird questions about your air-conditioner, but it just might work. The hyphenated letters "AC-DC" worked pretty well for one rock band, so I'm guessing switching a few letters around might work in this case, also. (we use the very same hyphen, after all!)
"I'm L-AC" will probably entail too much explaining what happened to the "O", and thus probably too fatiguing. I know that "LO" has a lot of cachet, as evidenced by the J-LO frenzy. (Jennifer LOpez)
So, "LO-AC" it is! The baseball caps are practically manufacturing themselves, now that we've decided on that fantastic acronym!
Well, that's it for now. I'm sort of astounded that I came up with an idea for a new religion after just one afternoon in Santa Fe. Most religions take decades, even centuries to crystallize.
This one, boom! Ready to go tomorrow!!!
Steve : - )
P.S. - "Love One Another Constantly" is similar to Paul's "Pray without ceasing". Both are awesome suggestions for profitably using the present moment. Besides starting a religion, that is. We all know how Paul's attempts at starting a new religion went. (A++ with a gold star!!!)